The fundamental requirements for all businesses is to manage more efficiently their multiple distribution channels whilst also having access to multiple supply sources.
To better manage these processes, platform technologies are essential requirements to control supply and demand, implement proprietary business rules and have available real time information upon which correct business decisions can be made.
The ability to quickly make such decisions in a proactive manner when faced with changing market opportunities and challenges, be they in relation to products, clients, channels, and markets is the key to business success. icondis addresses these core business objectives to increase revenue and end user value by offering real time products that are available in the destination, and beyond.
The management and distribution of multiple contracts globally and instantaneously through electronic distribution are the fundamental functionalities of the iTDP. These contracts can be connected through supplier data banks or own inventory held in the iTDP’s Inventory Management System (IMS).
The consolidation of own products in the IMS and third party products onto one platform allows agents or customers to choose from a far wider selection of products based on best price and availability across all supply sources.
As a result, this will lead to greater sales conversion rates, an increase in revenue and a higher margin.
The business benefits of the iTDP Supply Management System includes, saving on staff cost, purchase optimisation, better monitoring of products, reducing slow moving inventory, quicker time to market, the ability to negotiate better with suppliers and increasing profitability.
The iTDP allows businesses to establish their own business rules which include margin, cancellation and commission rules. All rules are configurable which allows complete flexibility. Because of the dynamic environment of the industry the Rules Management System was developed to take into consideration this dynamic business environment.
Rules can be applied for all types of products including single component products, pre-packaged products (fixed products with a package price), dynamic packages (configurable product selection with a package price) and shopping cart (configurable product selection with separate product prices).
The comprehensive and flexible structure of the Rules Management System also includes business conditions such as seasonality, markets and distribution channels.
Whilst existing rules can be changed dynamically as market conditions change, all transactions that have been completed up to the point of change are fully maintained, even if these transactions are subsequently cancelled.
The distribution of own and third party products through multiple sales channels managed by a sophisticated hierarchy of B2B, B2C and B2B2C channels. Each account structure may have its own margin, commission and cancellation business rules.
As a result this allows businesses to control the distribution of supply sources far more effectively and will lead to greater sales conversion rates, an increase in revenue and a higher margin.
The flexibility of Distribution Management enables businesses operating in different environments, i.e. B2B, B2C and B2B2C channels. If a business e.g. B2B, expands into the e.g. B2C channel, the Distribution Management has been designed to accommodate with ease for such expansion.
This concept of future investment protection is inherent throughout the whole Distribution Management sub-system.
Products from individual suppliers can be offered as single components, pre-packages, dynamic packages, shopping cart, cross sales, up sales and mobile application purchases.
Research has shown, customers are demanding the ability to customise their purchases using a dynamic or shopping cart type shopping experience.
When this experience is supported by the ability to add extra products during the confirmation process, significant incremental revenue can be achieved.
Driving a purchase decision is further increased when these various shopping experiences are reinforced by real time search and availability of products, including rich content, proximity, points of interest, Google maps, multi language and multi currency, etc.
As a result, this will lead to greater sales conversion rates, an increase in revenue and a higher margin.
The consolidation of all sales and refunds on one platform allows the real time reporting of performance by destination, product, supplier, market, account, sales agent, web site, mobile application, etc.
Periodic reporting of supplier sales by product simplifies the management for supplier invoice reconciliation. Efficient supplier management decreases manual effort therefore needing less resources, driving down staff costs leading to significant cost savings.
The data integration capabilities of iTDP with industry standard business intelligence tools means performance information can be easily presented in the form of periodic reports, real-time dashboards and mobile alerts.
Data-driven decision-making in a results-driven world will help business to benefit from their performance information to discover valuable insights and boost business performance across various business streams and distribution channel by destination, product, supplier, market, account, sales agent and websites.